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Productive Little Podcasters Do This!

If you haven’t already worked out, creating a podcast and running a production schedule to benefit your business means you have a never ending to do list, especially in the beginning until you can find someone to outsource  those little jobs that bog you down in content or up-skill to the point where you can do it with your eyes shut. The funnest part is the creating and recording, and when theRead More…

DISRUPTION:

Just like sustainable products, Podcasts are a disruptor. The ability for people to access an audience not heavily regulated or packed with advertising and distractions is proving to be a challenge for traditional media. . With a podcast you are in charge of the content you want to create or, as a listener what you want to hear. And whilst we have been conditioned with Commercial Media to tolerate advertising,Read More…

Podcast Formats

When it comes to podcast formats, there is only one right answer.   It doesn’t matter.   In fact the more creative you are, the more interesting your guests and how niche your niche is will help you reach those avid life long learners.   Staying general and broad will not serve you in podcast land. Dive Deep, engage in conversations that entertain, offer something different and leave the listenerRead More…

12 P’s to think about in creating your Podcast

Planning Time and Schedules Preparing Content Topics, Themes, Interviews, Webpages, Hosting Presenting Format, Style and  Brand Production Recording Episodes, Intro, Outro and Musical Signature Post Production diting, Construction, Editing and Approval Promotion Show Notes, Back Links, Blog Posts and Social Media Plan Pitching To sponsors and advertisers Publishing To other platforms Products Association, endorsement, competitions,  Profile Your personal brand and position as the go to Partnerships Interview guests & hostsRead More…

6 Digital Assets for your Podcast

A digital asset is anything that you create to drive traffic through your content funnel – a pathway to your product – a speedway to your service. Thumbnail Artwork to appear where podcast is hosted. Canva is a great place to start sorting out your ideas and concepts but if you want to stand out in the sea of podcasts that already exist, but consider a graphic designer to giveRead More…

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