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Soundwaves BlogPreparing

Productive Little Podcasters Do This!

If you haven’t already worked out, creating a podcast and running a production schedule to benefit your business means you have a never ending to do list, especially in the beginning until you can find someone to outsource  those little jobs that bog you down in content or up-skill to the point where you can do it with your eyes shut. The funnest part is the creating and recording, and when theRead More…

How long should my podcast be?

There is no optimal length for a podcast episode. The style, format and genre of podcast will determine these metrics.  Interviewing someone who has given their time and expertise to your podcast is deserving of at least 30 minutes.  To share their story, answer questions and provide the solutions your listeners are looking for takes a while.   Vet them, create a bucket of topics and honour their contribution byRead More…

Podcast Formats

When it comes to podcast formats, there is only one right answer.   It doesn’t matter.   In fact the more creative you are, the more interesting your guests and how niche your niche is will help you reach those avid life long learners.   Staying general and broad will not serve you in podcast land. Dive Deep, engage in conversations that entertain, offer something different and leave the listenerRead More…

11 P’s to think about in creating your Podcast

Planning Time and Schedules Preparing Content Topics, Themes, Interviews, Webpages, Hosting Presenting Format, Style and  Brand Production Recording Episodes, Intro, Outro and Musical Signature Post Production diting, Construction, Editing and Approval Promotion Show Notes, Back Links, Blog Posts and Social Media Plan Pitching To sponsors and advertisers Publishing To other platforms Products Association, endorsement, competitions,  Profile Your personal brand and position as the go to Partnerships Interview guests & hostsRead More…

Creating Relevant Content

If you are creating a podcast, start by using your existing blogs. With loads of engaging content, it will help keep your episode organised in Categories that also allows readers to explore more of what interests them through your digital links.  Podcasts give you a voice, blogs give you credibility. Each podcast topic has its own episode just like each category of your blog has its own page that’s fullyRead More…

Kicking Podcast Goals

Podcasting Goals Unpacked Podcasts are a digital asset that have the capacity to produces hundreds of pieces of marketing and promotional material, literally hundreds, to;  Service memberships Develop Brand Awareness Build Personal Brand Increase Traffic to webpage/services Convert leads to sales There are three elements needed to kick podcasting goals. Create and Structure Content  Design promotion strategy and leverage content Deliver content with clear intentions,  If you need help, checkRead More…

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