Podcasting, is by far, a wonderful, intimate medium. Giving you immediate access to the ear drums of millions of people, with next to no investment and just the time you chat. As your investment of time grows with the publishing of new episodes, the challenge is to find a return that equates. The most common question I get is how do I monetise my podcast. There are several solutionsRead More…
Soundwaves BlogPersonal Brand
How long should my podcast be?
There is no optimal length for a podcast episode. The style, format and genre of podcast will determine these metrics. Interviewing someone who has given their time and expertise to your podcast is deserving of at least 30 minutes. To share their story, answer questions and provide the solutions your listeners are looking for takes a while. Vet them, create a bucket of topics and honour their contribution byRead More…
Why Won’t Happy Customers Write A Review?
Why Won’t Happy Customers Write A Review? Our mission in the recent production of our Bean There? Podcast was set with three intentions To bring the vibe and atmosphere of the cafe to the ear buds of our listeners during lock down. To introduce the small business owners in the area to the community and acknowledge the essential, volunteer and support services they are associated with and support. Finally toRead More…
Thumbnail Artwork
Podcasts are a purely auditory experience, so it’s all about listening. But having a standout visual that tells the story of your podcast without words is what will attracting your hungry listener. The cover art is the first real experience that they have with your content. Long before they decide to listen they’ will be looking at that artwork and it may even influence whether or not they click toRead More…
Speaking Gigs
Speaking is the most powerful tool you can use to grow your business. BUT WHAT IF YOU CAN’T DO THEM ANYMORE……. Guesting on a Podcast is your gate way to get in front of leads, build relationships, and get loads of exposure while still doing the commitments you may have at home or work! Podcast interviews can be more effective than speaking at a conference because: Speaking at a conferenceRead More…
Create Chat
Create Chat: The podcast that helps you understand the strategies of creatives. Graphic Designer, Amanda Hamer and Content Creator Pip Rae share what brainstorming techniques they use to build the big business ideas for their customers. Whether it’s a logo or a blog post these tried and tested tools of the creative trade can help you in your journey of building your personal brand and make you business stand outRead More…