Shire Walks Cronulla

Shire PodSoundwaves Blog

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Recent Posts

Top 10 Content Leverage Ideas

A podcast is a central source of content that over time you can leverage for months if not years. One episode has one topic and within this topic there are numerous ideas, concepts and useful tips that you can share in order to connect your audience to your content.   An episode is the hub of a wheel spoke! So apart from a hosting platformwe recommend a podcast website, some

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As the Podcast Host

So you’ve decided to host a podcast! Congratulations, massive step in your marketing strategy in putting yourself out there to seen and especially heard. As with any strategy that leads a community and builds relationships, it’s important to invest some time in the planning of your series. There are three phases our podcast hosts go through. I’ve got a great idea for a podcast! Who am I to create a

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6 Things to Look for in Sponsoring a Podcast 

Sponsoring podcasts are an investment that you might want to consider for your marketing budget. There are a few strategies that you could use that will take away the stress, overwhelm and onus of you creating your own.  Find out below how It’s called content leveraging through sponsorship. A great way to be heard by new audiences is to sponsor a series or episode and then share in on your

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We Meet You Where You Are At. Idea. Skills. Knowledge. Assets.

What to expect in our services. Our mission is to support people develop their podcast idea with a focus on extracting the content that will be valuable to your listeners.  Our P.O.D. offers 2 x 2 hour sessions to record your first 3 episodes ready to launch.   We have the conversations that help you feel comfortable in front of a microphone and confident in sharing your message. We use

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Podcast ‘Profuctiveness’

If you are a true creative you will completely get what is going on, if not you will more than likely think I am a red hot steaming mess.  And that’s ok.  Just note today’s post is a personal ventilation of frustration, confusion and self sabotage and I hope it makes you feel better. People have often told me it looks like I am   ‘Spinning plates’ ‘Juggling balls’ ‘Putting

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How to attract your ideal listener.

This is the biggest task in creating your audience and the more specific you are, the bigger it grows. In the beginning your podcast is an inert object. Your goal is to turn it into a rolling stone. Identify your listener by asking qualifying questions.  Describing the type of people they are, the problems they have, the outcomes, information, solutions and strategy they are looking for and telling them that

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